Atomic Brand Names

Click on an image for a larger view, and in some case additional information.

A Visa Platinum credit card doesn't contain platinum and Jose Cuervo Gold Tequila doesn't contain gold.  The use of the word "platinum" or "gold" is meant to indicate that the product represents something of value, something of high quality. In the early 1900s,  radium was more valuable than gold and platinum. As such, the term "Radium" was incorporated into the brand names of any number of products even when these products didn't actually contain radium. The same was true for the term "X-Ray."  The products shown here, unlike those in the Quack Cure section of the collection, made no claim that they incorporated radioactive material.

Radium Brand Enamel

Radium Brand Butter

Radium Brand Cigars

Radium Cigarettes

Radium Brand "Pouches"

Radium Condoms

Radium Beer

Radium Radia

Radium Brand Clippers

Radium Razor Blade

Radium Playing Cards

Radium Lump Gloss Starch

Radium Boot Polish

Radium Dye bottle

Radium Matches

Corbin "Radium" Padlock



Radium Hand Cleanser


X-Ray Headache Tablets Sign

X-Ray Furniture Polish

X-Ray Stove Polish Bag

X-ray Stove Polish


X-Ray Soap

 X-Ray Razor Blades

X-ray Liniment

X-Ray Condoms

Atomic Razor Blade

If you have any corrections that you would like to make to the information presented here, the grammar, spelling, or anything else, please contact Paul Frame at

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